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Cover of THE LARGEST THINGS WE BUILT Book 5

THE LARGEST THINGS WE BUILT Book 5

By Odile Ferrand · 4 parts · 13 h 42 min · English

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Seattle, 1994 to 2021. A hedge fund employee quits to sell books over a network almost nobody shops on, and then does something stranger than the business itself: he writes down, once a year, in a signed public document, exactly what he intends to do and why it will look like failure. Twenty-four letters follow, each one reattaching the first. Inside the company the same habit hardens into law — no slides, six pages of prose, a press release for a product that does not exist. The account follows what it costs to put a strategy in writing where anyone can hold it against you, and what the writing left out. Covers Jeff Bezos and Amazon.

Listen

  1. Part 01

    3:31:47

  2. Part 02

    3:46:35

  3. Part 03

    3:19:50

  4. Part 04

    3:04:01

Books in this series

  1. THE LARGEST THINGS WE BUILT Book 1

    4 parts · 16 h 0 min

  2. THE LARGEST THINGS WE BUILT Book 2

    4 parts · 15 h 9 min

  3. THE LARGEST THINGS WE BUILT Book 3

    4 parts · 15 h 7 min

  4. THE LARGEST THINGS WE BUILT Book 4

    4 parts · 14 h 25 min

  5. THE LARGEST THINGS WE BUILT Book 5

    4 parts · 13 h 42 min

  6. THE LARGEST THINGS WE BUILT Book 6

    4 parts · 13 h 6 min