THE SHADE RANGE Book 1
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New York, Chicago, Los Angeles and Tokyo, 1886 to 1998. A pharmacy salesman gives away perfume to get a book read, and discovers that the free thing sells the paid thing. Over the next century that discovery hardens into an apparatus: a woman at a door with a case of samples, a woman at a counter with a hand held out for yours, a contract that rents three feet of a department store floor, and a gift that is not a gift. This is the history of the selling machine the American beauty industry built — demonstration, sampling, the gift with purchase, the leased counter — and of the customers it was never designed to see. Covers David H. McConnell, Elizabeth Arden, Helena Rubinstein, Maksymilian Faktorowicz, Madam C. J. Walker, and Estée Lauder.
Listen
Part 01
2:41:31
Part 02
3:14:05
Part 03
3:26:39
Part 04
3:35:55
Books in this series
- THE SHADE RANGE Book 1
4 parts · 12 h 58 min
- THE SHADE RANGE Book 2
4 parts · 15 h 54 min
- THE SHADE RANGE Book 3
4 parts · 14 h 18 min
- THE SHADE RANGE Book 4
4 parts · 14 h 51 min
- THE SHADE RANGE Book 5
4 parts · 14 h 50 min
- THE SHADE RANGE Book 6
4 parts · 17 h 10 min