FIVE PERCENT A YEAR Book 2
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Philadelphia and Venice, California, 2002 to 2025. Seth Berkowitz bakes cookies in a rented house near the University of Pennsylvania and delivers them at two in the morning; Paige Mycoskie teaches herself to sew in a Venice garage and sells the results from a five-hundred-dollar booth at a street fair. Neither takes venture money. Both build businesses whose expansion is limited by a map — his to the edges of college campuses, hers to towns with a beach or a chairlift. The constraint is the strategy. Over twenty years it produces a cookie company valued at three hundred and fifty million dollars and a clothing company its founder still owns outright, and it costs both of them years nobody would choose. Covers Seth Berkowitz, Paige Mycoskie, Insomnia Cookies, and Aviator Nation.
Listen
Part 01
2:51:59
Part 02
3:42:38
Part 03
3:11:51
Part 04
3:21:05
Books in this series
- FIVE PERCENT A YEAR Book 1
4 parts · 14 h 18 min
- FIVE PERCENT A YEAR Book 2
4 parts · 13 h 8 min
- FIVE PERCENT A YEAR Book 3
4 parts · 16 h 1 min
- FIVE PERCENT A YEAR Book 4
4 parts · 14 h 43 min
- FIVE PERCENT A YEAR Book 5
4 parts · 13 h 58 min
- FIVE PERCENT A YEAR Book 6
4 parts · 13 h 2 min