NOBODY ASKED FOR IT Book 3
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New York and the American coasts, 1987 to 2021. Elizabeth Cutler and Julie Rice meet at a lunch in 2005, introduced by an indoor cycling instructor with a following, and open a studio in the rear lobby of a West Seventy-second Street building the next spring. What they sell has no shelf, no search term and no comparison price: forty-five minutes in a dark room on a stationary bicycle, which cannot be described to anyone who has not done it. This is an account of how that room was priced at thirty-four dollars, repeated ninety-nine times, sold to a gym chain, filed for a public offering, boycotted, and emptied by a pandemic — and of what a company owns when the product is an hour of somebody's life. Covers Elizabeth Cutler, Julie Rice, Ruth Zukerman, and SoulCycle.
Listen
Part 01
3:53:53
Part 02
4:20:47
Part 03
4:14:23
Part 04
3:49:55
Books in this series
- NOBODY ASKED FOR IT Book 1
4 parts · 13 h 51 min
- NOBODY ASKED FOR IT Book 2
4 parts · 17 h 13 min
- NOBODY ASKED FOR IT Book 3
4 parts · 16 h 19 min
- NOBODY ASKED FOR IT Book 4
4 parts · 13 h 20 min
- NOBODY ASKED FOR IT Book 5
4 parts · 15 h 7 min
- NOBODY ASKED FOR IT Book 6
4 parts · 12 h 33 min