THE LOOP
Follow the podcast Immersive Business 03 in your app:
Follow the podcast Immersive Business 04 in your app:
THE LOOP Book 1
4 parts · 15 h 58 min
The United States, Japan and a Moscow ministry, 1958 to 1990. Nolan Bushnell builds a business on a machine that charges by the play and then discovers that the thing he has made cannot be owned: within a year of Pong the same game is being built by firms with more factory than he has, and none can be stopped.
THE LOOP Book 2
4 parts · 14 h 20 min
Austin, Baltimore, Shreveport and Dallas, 1979 to 1996. A teenager sells a computer game out of a plastic bag on a store counter. A retired Air Force pilot puts a programmer's name on a box to sell more copies.
THE LOOP Book 3
4 parts · 13 h 51 min
Potomac, Maryland to Cary, North Carolina, 1991 to 2021. A mechanical engineering student writes a game in a spare room of his parents' house and gives away the level editor with it.
THE LOOP Book 4
4 parts · 16 h 47 min
New York, Edinburgh, suburban Maryland and Irvine, California, 1986 to 2021. Three studios discover the same thing from three directions: that the only way to make a game nobody else can copy is to make one nobody else can afford, and that the cost of doing so is measured in years.
THE LOOP Book 5
4 parts · 15 h 0 min
Seoul, Los Angeles and San Mateo, 1989 to 2021. A Korean firm with no way to sell boxes starts selling hats instead. Two college friends give away a game built out of a modification somebody else made for free, and sell the clothes its characters wear.
THE LOOP Book 6
4 parts · 13 h 57 min
San Jose, San Francisco and a bedroom in Ontario, 1993 to 2025. Three engineers leave a Denny's with a plan to sell a chip that draws triangles, and three decades later their company is the most valuable on earth for reasons no player asked for.