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Cover of THE LINE AND THE LAP Book 2

THE LINE AND THE LAP Book 2

By Clothilde Berthier · 4 parts · 16 h 6 min · English

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Detroit and Flint, 1899 to 1956. William Durant assembles General Motors out of borrowed money and loses it twice. Henry Leland builds an engine to gauge limits nobody else can hold. Charles Kettering makes a motor that cranks the engine so a man does not have to. And Alfred Sloan, a bearing salesman from Newark, works out that the way to beat a company selling one car is to sell five, arranged in a row by price, each one made slightly out of date every autumn by the next. The Dodge brothers, who built Ford's engines and then sued him, stand at the hinge. It is the story of how a corporation learned to organize what it could not command. Covers William Crapo Durant, Henry Martyn Leland, Charles Franklin Kettering, Alfred Pritchard Sloan Jr., John Dodge, Horace Dodge, General Motors, Cadillac, Delco, and Dodge.

Listen

  1. Part 01

    3:53:27

  2. Part 02

    3:34:09

  3. Part 03

    4:19:09

  4. Part 04

    4:19:12

Books in this series

  1. THE LINE AND THE LAP Book 1

    4 parts · 14 h 46 min

  2. THE LINE AND THE LAP Book 2

    4 parts · 16 h 6 min

  3. THE LINE AND THE LAP Book 3

    4 parts · 17 h 21 min

  4. THE LINE AND THE LAP Book 4

    4 parts · 16 h 33 min

  5. THE LINE AND THE LAP Book 5

    4 parts · 14 h 26 min

  6. THE LINE AND THE LAP Book 6

    4 parts · 17 h 48 min