THE SEASON
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Follow the podcast Immersive Business 06 in your app:
THE SEASON Book 1
4 parts · 14 h 32 min
Galicia, 1936 to 2013. A railway worker's son leaves school at thirteen to run errands for a shirtmaker in La Coruña, and by the time he is done the world's clothing industry has been reorganized around a question nobody in it had thought to ask: why must a garment be designed eight months before anybody can buy it?
THE SEASON Book 2
4 parts · 13 h 1 min
Herzogenaurach and Oregon, 1900 to 1980. In a Bavarian washhouse a cobbler's son begins making running shoes for people he watches run, and eighty years later a company in Beaverton sells the finished form of that idea to a country that has started jogging.
THE SEASON Book 3
4 parts · 15 h 5 min
San Francisco and Southern California, 1829 to 2004. A Bavarian dry-goods merchant supplies the country stores of the mining West and does not invent the garment he is remembered for.
THE SEASON Book 4
4 parts · 14 h 4 min
Paris, 1919 to 1972. Three couture houses are built on one contradiction: the garments that make the name lose money, and the name is then rented out to pay for them. Gabrielle Chanel signs away her perfume in 1924 and spends the next quarter century trying to get it back.
THE SEASON Book 5
4 parts · 12 h 38 min
The Bronx and Mill Valley, 1939 to 1997. A tie salesman born Ralph Lifshitz builds an American fashion house out of an English country weekend he had only seen in films, and two San Francisco newspaper people buy a heap of Spanish army surplus and sell it as the wardrobe of an expedition that never went anywhere.
THE SEASON Book 6
4 parts · 15 h 51 min
Ventura, Solomeo and London, 1938 to 2022. Three people spend their working lives arguing with the same machine from three sides. A blacksmith selling climbing hardware out of a car trunk makes it so durable it nearly kills his own market, then sells clothing with an advertisement telling people not to buy it.