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Cover of THE CLOSE Book 5

THE CLOSE Book 5

By Vernon Ashbee · 4 parts · 14 h 40 min · English

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New York and California, 1968 to 2007. Two men learned that a presentation is not a description of a business but a piece of its capital structure. Ken Langone took a data processing company public at a valuation nobody could justify, then in 1978 walked three fired retailers around a circuit of private rooms and raised the money for a store that did not exist. Steve Jobs spent thirty years turning a product introduction into an event that moved orders, partners and a share price — rehearsing for days, building rooms to his own specification, and putting a machine on a table that had to work once. This is a reconstruction of those rooms: the sequence, the rehearsal, the objection, the demonstration, and the money that moved because of them. Covers Ken Langone and Steve Jobs.

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  1. Part 01

    3:34:25

  2. Part 02

    3:04:26

  3. Part 03

    3:48:36

  4. Part 04

    4:12:49

Books in this series

  1. THE CLOSE Book 1

    4 parts · 16 h 43 min

  2. THE CLOSE Book 2

    4 parts · 16 h 23 min

  3. THE CLOSE Book 3

    4 parts · 16 h 38 min

  4. THE CLOSE Book 4

    4 parts · 12 h 41 min

  5. THE CLOSE Book 5

    4 parts · 14 h 40 min

  6. THE CLOSE Book 6

    4 parts · 12 h 18 min